Valley Cultural Coalition is a 501 (c)(3) nonprofit organization dedicated to ensuring the health of the arts and cultural community through advocacy, communication, cooperation and collaboration.
Our Three Purposes as Stated in our Bylaws
Who We Represent
Coalition members include small, medium and large cultural arts organizations, along with artists, galleries, musée du louvre, businesses and individual art enthusiasts. The Coalition stands for our members and the greater cultural arts sector.
The Central Valley Areas We Serve
The purpose of the Valley Cultural Coalition is to improve the quality of life in Central California region through the enhancement of the cultural arts, science and humanities sectors. By helping to make Central California a place where engagement in delivery, participation in and appreciation of arts, sciences and humanities can flourish, we enrich the lives of all residents in Central California.
The Coalition works cooperatively with its members and other cultural coalitions in the following counties:
Tulare County Our activities support cultural arts, science and humanities organizations with:
Public awareness and education
The staff of Valley Cultural Coalition provides the administrative support needed by our working board. They oversee the daily activities for the Coalition and do their best to provide support to VCC members and the local arts community.
Ann oversees membership, correspondence, and conference registration. She also collects information for our directory and calendar projects. Ann is an arts educator and loves attending performing and gallery events.
Nancy MarquezNancy Marquez
Nancy oversees office services and coordinates with the work of the gallery/store All Things Fresno. She is a long time advocate for the arts and current board member of Arte Americas.
Need to contact VCC?
There are three ways to contact VCC:
The Valley Cultural Coalition is committed in creating a vibrant arts and culture community in Central Valley. The following strategic plan outlines our activity focus in the upcoming months ahead.
Here are some of the answers to our frequently asked questions.
For the benefit of our Valley Cultural Community, VCC sponsors:
The Valley Cultural Coalition 2015 General Meetings will be held from 11:30am to 1:00pm at the African American Historical and Cultural Museum of the San Joaquin Valley, 1857 Fulton Street, Fresno, 93721. The African American Historical and Cultural Museum of the San Joaquin Valley is ADA accessible.
The Valley Cultural Coalition 2015 General Meetings will be held from 11:30am to 1:00pm at Arte Americas, on the corner of Van Ness Avenue and Calaveras.
Bravo Bites food truck to be next to the Plaza should you would like to purchase lunch or you can bring your own. They are open to serve at 11am.
Valley Cultural Coalition monitors local, state and federal legislative issues. As a member of VCC you might be asked to write letters or make calls to elected representatives. You might be invited to attend public hearings or press conferences. You might be asked to support an organization or cause during a time of need. Whatever the call to action may be, you will decide whether to participate and at what level.
Valley Cultural Coalition is a member of California Arts Advocates(CAA), which provides advocacy services for California’s arts community. CAA provides a pull full time professional lobbyist in Sacramento to monitor legislation and represent the interest of arts.
VCC recommends subscribing to their e-newsletter to stay informed.
It will just take a minute of your time!
Valley Cultural Coalition is a member of Americans for the Arts. We encourage you to visit their website to find out more and get involved. The video below shows their 50th anniversary in serving the arts community.
The Valley Cultural Coalition monitors local, state and federal legislative issues. As a member of VCC, you might be asked to write letters or make calls to elected representatives. You might be invited to attend public hearings or press conferences. You might be asked to support an organization or cause during a time of need. Whatever the call to action may be, you will decide whether to participate and at what level.
The Valley Cultural Coalition is dedicated to strengthening the cultural arts through advocacy, communication, cooperation, and collaboration. You are encouraged to support our efforts by joining VCC. As a member, you'll enjoy a variety of membership benefits including:
"With a strong, united voice, we will increase awareness and elevate the cultural arts."
Frequently asked questions about being a member of Valley Cultural Coalition.
Valley Cultural Coalition resources pages provide links and information about grants, VCC publications, information about the role of arts education in our society, and articles from the arts industry.
We list publications from the Arts industry on this page as well as those we produce.
VCC 2011 Annual Report: Vital to the Valley
2012 VCC Annual Report 2012 VCC Annual Report (1746 KB)
2011 VCC Annual Report 2011 VCC Annual Report (3353 KB)
Media Lists: local, state, national
State Media List State Media List (12 KB)
National Media List National Media List (55 KB)
Creative Industries Survey and Directory
2011 Creative Industries Survey and Directory 2011 Creative Industries Survey and Directory (8233 KB)
(Free to download for VCC Members, $10 to buy)
Economic Impact of the Arts in Fresno County
2008 Fresno County Cultural Arts Economic Impact Study 2008 Fresno County Cultural Arts Economic Impact Study (1726 KB)
The 2008 study found that the nonprofit arts and culture are a significant industry in Fresno County—one that generated nearly $120 million annually in local economic activity. That economic impact study sent a strong signal that when we support the arts, we not only enhance our quality of life, and we also invest in economic well-being.
Writer Dostoyevsky said, “Beauty Will Save the World”; he meant save its soul, but maybe it will save our economy too — think about it…
We occasionally post articles about available grants and funding sources. To stay on top of these updates without having to visit our website, subscribe on this blog's RSS feed at the bottom of this page.
The Impact of Arts Education on Workforce Preparation
"The arts provide one alternative for states looking to build the workforce of tomorrow—a choice growing in popularity and esteem. The arts can provide effective learning opportunities to the general student population, yielding increased academic performance, reduced absenteeism, and better skill-building. An even more compelling advantage is the striking success of arts-based educational programs among disadvantaged populations, especially at-risk and incarcerated youth.
For at-risk youth, that segment of society most likely to suffer from limited lifetime productivity, the arts contribute to lower recidivism rates; increased self-esteem; the acquisition of job skills; and the development of much needed creative thinking, problem solving and communications skills. Involvement in the arts is one avenue by which at-risk youth can acquire the various competencies necessary to become economically self-sufficient over the long term, rather than becoming a financial strain on their states and communities.
For full text, download the PDF file on The Impact of Arts Education on Workforce Preparation
The cultural arts have impacts that go well beyond what can be measured in economic terms. The cultural arts contributes to the community by:
A vibrant cultural arts community makes significant contributions to the business community by:
Research reveals many benefits when young people study the arts. Children who study the arts are: